CATIE COOPER

Portfolio

Resume

The Huntingtons Sports Club | Founder

Leadership and Initiative

  • Founded and led a nonprofit initiative focused on raising awareness and funds for Huntington’s Disease through sports and community events.

Event Planning and Execution

  • Organized sports and fundraising events, such as the “Running for a Cure” campaign, ensuring smooth logistics and operations.

Strategic Communication

  • Developed and managed the organization’s website and social media platforms to increase awareness and engagement.

Brand Building and Awareness

  • Created innovative campaigns and events to highlight the mission and increase the nonprofit’s visibility in the community.

Collaboration and Networking

  • Built strong partnerships with influencers, brands, and sponsors to expand event reach and impact.

Fundraising and Sponsorship Management

  • Secured significant sponsorships and successfully raised substantial funds for Huntington’s Disease awareness and research.

Marketing and Content Creation

  • Crafted social media strategies and campaigns to engage audiences and drive participation in events.

Community Engagement

Fostered relationships within the community to promote participation and support for the cause.

HDSA Pacific West | Chairman

Leadership and Governance

  • Recognized as the youngest Chairman in the Pacific West region, leading strategic initiatives to support the mission of the Huntington’s Disease Society of America.

Strategic Planning

  • Developed and implemented regional strategies to increase awareness, advocacy, and support for Huntington’s Disease.

Event Coordination

  • Oversaw the planning and execution of impactful events, such as the Eugene Half Marathon and other fundraising activities, to raise awareness and funds.

Volunteer and Team Management

  • Directed volunteer teams and collaborated with regional stakeholders to achieve organizational goals and enhance event success.

Public Relations and Advocacy

  • Advocated for Huntington’s Disease research and awareness through campaigns, community engagement, and partnerships.

Fundraising and Sponsorship Development

  • Successfully raised significant funds for research and support programs, securing sponsorships from local and regional organizations.

Content Creation and Communication

  • Produced compelling content for campaigns, newsletters, and social media platforms to communicate the mission and engage the community.

Community Impact

  • Built a strong network of support within the community to drive meaningful impact and foster long-term relationships.

Youth Leadership and Representation

Acted as a role model for youth leadership within the organization, leveraging your perspective to inspire others to contribute to the cause.

Alpha Phi Vice President of Health Wellness & Accountability

Leadership and Accountability

  • Served as an executive board member, promoting wellness and academic success among chapter members while ensuring adherence to national standards.

Event Planning and Management

  • Organized and managed philanthropy events, formal gatherings, and social activities, including the chapter’s primary fundraiser, the Red Dress Gala.

Community Building

  • Fostered a strong sense of community by creating opportunities for engagement and involvement among members.

Strategic Communication

  • Facilitated effective communication between members and leadership to address concerns, promote transparency, and ensure alignment with chapter goals.

Conflict Resolution and Problem-Solving

  • Handled sensitive situations with professionalism, providing guidance and support to ensure accountability and positive outcomes.

Program Development

  • Designed and implemented initiatives to enhance member wellness, including health and fitness programs and mental health awareness campaigns.

Fundraising and Financial Oversight

  • Successfully led fundraising efforts for the Red Dress Gala, achieving significant contributions for the chapter’s philanthropic cause.

Time Management and Organization

  • Balanced the demands of managing events, coordinating initiatives, and maintaining member engagement within tight deadlines.

Public Speaking and Facilitation

  • Delivered presentations and facilitated workshops to educate members about health, wellness, and accountability.

Collaboration and Teamwork

Worked closely with chapter leadership and external partners to organize events and maintain high standards for member support and success.

Strategic Marketing

  • Developed and executed targeted marketing plans, including social media strategies, email campaigns, and client outreach, to drive engagement and brand awareness.

Client Relations and Outreach

  • Managed relationships with clients, conducting outreach to establish and maintain partnerships that aligned with the studio’s business goals.

Social Media Management

  • Created and curated content for LinkedIn, Instagram, and other platforms, enhancing brand visibility and engagement with the target audience.

Campaign Analysis and Optimization

  • Monitored marketing campaigns to evaluate their effectiveness, making data-driven decisions to improve future strategies and outcomes.

Content Creation and Storytelling

  • Designed visually appealing and compelling marketing materials, leveraging storytelling to communicate the brand’s value and services.

Team Collaboration

  • Worked closely with internal teams to align marketing strategies with broader business objectives, ensuring consistency in brand messaging.

Cross-Cultural Communication

  • Successfully adapted marketing efforts to a diverse international market, enhancing the studio’s reach while working in Barcelona, Spain.

Adaptability and Problem-Solving

  • Navigated challenges in a foreign business environment, developing innovative solutions and adapting to cultural differences.

Project Management

  • Organized and coordinated on-site projects with clients, ensuring timely delivery and execution of marketing initiatives.

Brand Development

  • Contributed to building and strengthening Gosia Studio’s brand identity through cohesive marketing efforts and client-focused strategies.

I am deeply passionate about Public Relations because it allows me to make meaningful connections, amplify impactful stories, and create positive change. For me, PR is more than a profession—it’s a platform to combine creativity, strategy, and purpose.

At the heart of PR is connection, and that’s what I love most about it. I thrive on building meaningful relationships—whether it’s with influencers, brands, or local communities—and creating networks that support a shared mission.

Advocating Through Storytelling

I believe in the power of storytelling to raise awareness and inspire action. Whether it’s sharing the stories of families impacted by Huntington’s Disease or crafting a campaign for a brand, I love creating authentic, human-centered narratives that resonate and drive impact.

Planning Events with Purpose

Event planning is one of the most fulfilling aspects of PR for me. I enjoy organizing experiences that bring people together, whether it’s for fundraising, raising awareness, or building community. From creating the HIIT HD Back event to curating popup campaigns, I’m passionate about turning ideas into memorable moments.

Crafting Strategic Communication

I enjoy the challenge of developing messages that truly resonate. Whether I’m managing social media campaigns, writing blog posts, or creating event collateral, I take pride in shaping narratives that align with a cause or brand’s vision.

Finding Creative Solutions

I approach every challenge as an opportunity to think outside the box. Whether it’s coordinating events abroad, managing sponsorships, or launching campaigns with limited resources, I’m passionate about finding innovative and impactful solutions.

Elevating Brands and Causes

I love helping brands and causes reach their full potential. Through my work with Gosia Studio and nonprofit organizations, I’ve learned how to develop strategies that align with a mission, engage audiences, and leave a lasting impression.

Growing and Evolving in PR

What excites me most about PR is the opportunity to continuously grow and learn. From researching trends like corporate social responsibility to gaining hands-on experience in social media strategy and event planning, I’m always seeking new ways to improve and expand my expertise.

PR inspires me because it’s the perfect combination of creativity, connection, and strategy. It allows me to make a real difference—whether it’s for a cause, a community, or a brand. I’m passionate about creating impactful work that tells a story, sparks a conversation, and drives meaningful results.